DIGITAL SALES

Lead the affiliate channel, including internal teams, agencies, KOLs and affiliate partners.
Map and review the existing affiliate ecosystem to understand partner structure and performance.
Review affiliate structures and contracts to ensure clear terms and arrangements.
Develop a quarterly affiliate plan to guide channel activities and objectives.
Manage affiliate performance to generate consistent revenue with controlled costs.
Monitor affiliate partner quality and sales attribution to evaluate performance and track sales contributions.

Have experience in affiliate marketing, KOL management or performance marketing.
Have experience leading a team.
Experience in marketplace platforms is an added advantage.

Host live-streaming sessions on TikTok and Shopee to introduce products and help customers make informed purchasing decisions.
Explain product features, benefits and information clearly and accurately during live sessions.
Maintain a consistent live-streaming schedule in accordance with operational standards.
Master product knowledge to ensure accurate and reliable information is delivered to customers.
Maintain energy and audience engagement throughout live sessions while ensuring product claims remain accurate and compliant.
Meet the required live host performance and operational standards.

Be comfortable and confident in front of the camera.
Be willing to memorise product information and present accurate product facts.
Have experience in live selling is an added advantage.

Contact prospects and customers by phone to introduce products and support purchasing decisions.
Explain product features, benefits and information clearly to help customers choose suitable products.
Follow established sales scripts and product information when communicating with customers.
Achieve assigned call targets and monitor sales closing rates.
Conduct customer follow-ups to support sales conversion and maintain organised records.
Improve sales closing rates and order value through effective communication and follow-up.
Maintain a professional approach by providing clear explanations without putting excessive pressure on customers.

Manage and optimise sales pages and marketing campaigns to improve conversion rates.
Conduct sales page audits to identify areas for improvement.
Plan and execute A/B testing to evaluate sales page performance.
Monitor and analyse Return on Ad Spend (ROAS) to understand campaign effectiveness.
Track conversion rates and customer acquisition costs to improve sales performance.
Ensure advertising budgets, ROAS and profit margins remain balanced.
Develop and improve sales to support marketing campaigns and sales conversion.